Case
Carefully selected colours for HusmanHagberg
When estate agents HusmanHagberg were equipping their new offices in Norrköping, the aim was to achieve a familiar feel while the colours of the interior design should reflect the brand’s visual identity.
Functional office design with a familiar feel
HusmanHagberg is one of Sweden’s largest estate agencies, with 90 offices and more than 400 employees across the whole of Sweden. When HusmanHagberg were moving into new offices in Norrköping, they wanted quality furniture with high levels of function. The challenge was to achieve the familiar feel that HusmanHagberg sought and valued, while simultaneously reflecting the brand’s visual identity.
It was important to create places where employees could sit down, recharge their energy levels, share experiences and get to know each other.
Allowing EFG to take a holistic view of the interior design was the right decision and we’re very happy with the result. Our offices now exceed the high expectations of HusmanHagberg’s customers.
Mattias Törling, Franchisee, Registered Real Estate
Colours, materials and furniture were selected on the basis of the brand’s profile
EFG selected colours from HusmanHagberg’s brand profile, with the blue signature colour in focus. High-quality furniture with integrated technology and customised functions for HusmanHagberg’s business and needs resulted in a welcoming office with a strongly familiar feel. The conference room was equipped with the Avia Table and Woods chairs in blue and orange. The workstations were equipped with Tab table screens and One work chairs. Open areas were equipped with the Nova chair and HideTech table. The lounge was equipped with the Hippione modular sofa and Mongezi lounge table. HusmanHagberg’s offices in Norrköping were named Office of the Year 2014.
- EFG’s role: Interior design adviser, producer, brand supplier
- Delivery date: November, 2014
- Location: Norrköping, Sweden
- Business: Property industry/Estate agent
- Workstations: 7
